This year was a very good year and I am so appreciative. I built my business (Cindy Tripp & Company,LLC) and enjoyed working for other businesses (LPA Associates and UC Lindner School of Business) and with awesome clients and Boards. I had meaningful family time....
The Purist, the Pragmatic and the Principled…(walk into a bar? No…this is not the start of a bad joke). There are two primary stances in design thinking—Purists and Pragmatics. The Purist believes that design thinking must be done perfectly every time, with all...
It is all about the “AND” today in business.You have to consider your target audience as consumers AND peopleYou need your employees to bring their subject matter expertise AND their humanity to their workYou need to resolve business challenges without the...
Have you ever questioned yourself and wondered…”Is it just me? Am I making this up?” It doesn’t happen all that often; but sometimes in this world of design thinking, or human centered design as it is often referred, I find myself scratching my...
One of the gifts of working in a way that is human centered is that it is fulfilling, as you tune into the needs, motivations and realities of someone’s life. People leveraging design thinking find they “fall in love” with the person for whom they...
