Silver Bullets vs. Toolbelts

Everyone wants a silver bullet. An easy way to find the answer, to win, to outmaneuver the competition. I have to admit, a silver bullet would make life easier in business, but a lot less interesting. I find I am more interested in well worn and outfitted tool belts,...

The Job of Design Thinking

Have you heard of Jobs Theory? It is a growing approach to innovation that is capturing business people’s imagination.  At the heart of a product or service is the progress desired by the person, the job.  Jobs differ by circumstance and can be driven by...
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